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Every Hero Has an Origin Story

From a single deli in Lantana to South Florida's hero sandwich movement. This is the Town Hero legend.

Our Story ↓ Order Now

The Timeline

Day 1

A Simple Idea

One deli. One mission: make hero sandwiches that people would drive across town for. Not fancy. Not complicated. Just really, really good.

The Grind

Building the Rep

Word of mouth. One sandwich at a time. Regulars became evangelists. "You HAVE to try Town Hero" became the phrase that built the brand.

Viral

The Pressed Italian Breaks the Internet

One video. One sandwich. Millions of views. The Pressed Italian became the reason people drove 45 minutes for lunch. The legend was born.

Growth

TH2 Opens in Lake Worth

Demand outgrew the original. Lake Worth got its own Town Hero. Same recipes, same quality, same obsession with getting it right.

Now

The Movement

Glizzy Godz. Hero Dog. Cubano Pressed. Meatball Parm. What started as a deli is now a South Florida food movement. And we're just getting started.

What We Stand For

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No Shortcuts

Fresh bread daily. Meats sliced in-house. Sauces made from scratch. If it's not right, it doesn't leave the kitchen.

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Community First

We're not a chain. We're your neighborhood spot. We know your order. We know your name. That matters.

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Feed the People

Big portions. Fair prices. Nobody leaves Town Hero hungry. That's not a policy — it's a promise.

Hero Stories

Real customers. Real words. No cap.

"Drove 40 minutes for the Pressed Italian. Would do it again tomorrow. And the next day."

— Mike R., Boca Raton

"My kids won't eat subs from anywhere else now. Thanks for ruining every other deli for us."

— Sarah T., Wellington

"The Meatball Parm is a religious experience. I'm not exaggerating."

— Carlos M., West Palm Beach

Become Part of the Legend

Order. Eat. Share. Every customer who posts their Town Hero moment becomes part of the story.

Order TH1 — Lantana Order TH2 — Lake Worth